Saturday, November 19, 2011

Propaganda Posters in relation to Rationing Goods

World War II: Propaganda Posters and Rationing Mechanisms

This World War II propaganda poster urges consumers to reduce the use of their materials so that they can excel in the war. This poster is not suggesting that goods should be rationed, but that we need to conserve our energy and goods. Therefore, thinking back to our "water ban" example if people raised the price on these materials it would force consumers to make a value-cost trade-off. 
This poster is advocating for a rationing method in which one saves fuel by joining a car-sharing club. Again, like the poster above, they are trying to ration a good. Here, if the price of gas were to increase people again would have to make a trade-off. The poster plays toward one's emotions, by saying that by driving alone they are letting their country down and "riding with Hitler". 
The "Sacrifice for Freedom!" logo of this propaganda poster suggests a rationing mechanism known as "equal shares". I believe that this is "equal shares" because it is explicitly saying that the world cannot exist half slave and half free. Equal shares means that no matter how much one produces or works everything will be split equally between all of society. Therefore creating no gap between being a slave and being free. 
This poster shows the relationship between the people and the government during war time and how everything is connected. The government needs ration stamps for ration goods, and they want the people to pledge that they will accept all goods fairly as to not disrupt the economy during wartime. 


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